{"id":17463,"date":"2022-11-30T09:11:42","date_gmt":"2022-11-30T07:11:42","guid":{"rendered":"https:\/\/ivankroshnyi.com\/?p=17463"},"modified":"2022-11-30T09:11:44","modified_gmt":"2022-11-30T07:11:44","slug":"major-changes-at-walt-disney","status":"publish","type":"post","link":"https:\/\/ivankroshnyi.com\/en\/major-changes-at-walt-disney\/","title":{"rendered":"Major Changes at Walt Disney"},"content":{"rendered":"<p style=\"font-size: 22px;\"><b>Content:<\/b><\/p>\n<p style=\"background-color: #ffffff; box-shadow: 0 0 7px #808080; border: 2px solid #808080; padding: 19px; border-radius: 6px; text-align: left;\">1. <a href=\"#1\"><span style=\"text-decoration: underline;\">Bob Iger\u2019s three lessons to learn<\/span><\/a><br \/>\n2. <a href=\"#2\"><span style=\"text-decoration: underline;\">#DIS figures in the last quarter<\/span><\/a><br \/>\n3. <a href=\"#3\"><span style=\"text-decoration: underline;\">My take on Iger\u2019s return<\/span><\/a><\/p>\n<p>All of a sudden, The Walt Disney Company announced that Bob Chapek stepped down as Bob Iger returned to head Disney. Note that it\u2019s been less than a year since he stepped down as CEO.<\/p>\n<p>The news caused an uptrend in stock prices as #DIS grew by 6%. Bob Iger led Disney from 2005 to 2020 and agreed to take over the company for two years. For sure, #DIS is in for big changes\u2014reversing a strategic direction to resume growth rather than keeping things going.<\/p>\n<p><a id=\"1\"><\/a>In his 15 years as CEO, Bob Iger transformed Disney from a modestly profitable\u2014countered by digital Netflix and Amazon\u2014into one of the world\u2019s most formidable content and technology companies. Its revenues quadrupled from $2.5b in 2005 to $10.4b in 2019, while its capitalization grew from $48b to $230b. These achievements made him one of the most admired and highest-paid CEOs worldwide.<\/p>\n<h2>Bob Iger\u2019s three lessons to learn<\/h2>\n<h3>1. Quality products matter. Or content is king<\/h3>\n<p>Bob Iger had no truck with the notion, expressed by some experts, that content would become commoditized as power shifted irreversibly from creators to distributors. This belief in content helped him buy up more and more favorite franchises, which bordered on recklessness.<\/p>\n<p><strong>He headed four projects that turned Disney into the present-day media conglomerate: <\/strong><\/p>\n<p>\u2714Pixar in 2005 for $7.4b,<br \/>\n\u2714Marvel Entertainment in 2008 for $4b,<br \/>\n\u2714Lucasfilm in 2012 for $4b (outperformed the media empire boss Fox),<br \/>\n\u271421st Century Fox in 2012 for $71b (the most ambitious and potentially the most troublesome project).<\/p>\n<p>The first three companies brought #DIS $36b in revenue. In late 2019, Bob Iger also rolled out the streaming service Disney+ as one of his latest key creations.<\/p>\n<h3>2. Trust acquired talent<\/h3>\n<p>In most industries, when a big company takes over a small company, the acquirer\u2019s managers defend their territory and impose a headquarters culture on the acquiree. Instead, Disney\u2014headed by Bob Iger\u2014let Pixar use its in-house animation team.<\/p>\n<p>This free-hand approach and respect for what others do helped convince \u00abcontrol freaks\u00bb like George Lucas (Lucasfilm) and Isaac Perlmutter (Marvel) to sell their legendary assets.<\/p>\n<h3>3. A bit of paranoia can be productive (the most important one)<\/h3>\n<p>No boss succeeds without supreme self-confidence, and Bob Iger is no exception. But he has shown time and again that he is willing to question his judgment and rethink strategies as the business evolves.<\/p>\n<p><a id=\"2\"><\/a>When on a visit to Disneyland in Hong Kong, he noted that Chinese crowds preferred the new Pixar characters over Mickey Mouse. As a result, he put aside the Disney legend and began to modernize the company\u2019s roster.<\/p>\n<h2>#DIS figures in the last quarter<\/h2>\n<p>The DTC segment, including Disney+, posted an operating loss of $1.47b (content costs outpacing revenue growth).<\/p>\n<p><a id=\"3\"><\/a>The theme park business, which could well have saved the day, rose 36% in revenue and reached $7.4b but did not manage to help total operating profit meet the growth forecasts (margin eaten by inflation). This year #DIS has lost ~40% of its capitalization.<\/p>\n<h2>My take on Iger\u2019s return<\/h2>\n<p style=\"background-color: #ffffff; box-shadow: 0 0 7px #32CD32; border: 2px solid #32CD32; padding: 19px; border-radius: 6px; text-align: left;\"><strong>1.<\/strong> It looks like a desperate move. Well, things must be worse for #DIS than they seem. Keep in mind that Bob Iger was the executive chairman for the past two years and thereby controlled Bob Chapek and Disney.<\/p>\n<p style=\"background-color: #ffffff; box-shadow: 0 0 7px #32CD32; border: 2px solid #32CD32; padding: 19px; border-radius: 6px; text-align: left;\"><strong>2.<\/strong> It\u2019s impressive that the board of directors made such a tough decision after supporting Bob Chapek publicly. They swallowed their pride and confessed. Bob Chapek was one of the worst CEOs in Disney\u2019s history, taking into account that the last two years were difficult for all companies.<\/p>\n<p style=\"background-color: #ffffff; box-shadow: 0 0 7px #32CD32; border: 2px solid #32CD32; padding: 19px; border-radius: 6px; text-align: left;\"><strong>3.<\/strong> It\u2019s good news for #DIS shareholders. But in the long run.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>All of a sudden, The Walt Disney Company announced that Bob Chapek stepped down as Bob Iger returned to head Disney. Note that it\u2019s been less than a year since he stepped down as CEO. What? How and Why? Read in the article.<\/p>\n","protected":false},"author":1,"featured_media":17470,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[171],"tags":[187],"class_list":["post-17463","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-finance-en-en","tag-finance-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Major Changes at Walt Disney - \u0418\u0432\u0430\u043d \u041a\u0440\u043e\u0448\u043d\u044b\u0439<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ivankroshnyi.com\/en\/major-changes-at-walt-disney\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Major Changes at Walt Disney - \u0418\u0432\u0430\u043d \u041a\u0440\u043e\u0448\u043d\u044b\u0439\" \/>\n<meta property=\"og:description\" content=\"All of a sudden, The Walt Disney Company announced that Bob Chapek stepped down as Bob Iger returned to head Disney. Note that it\u2019s been less than a year since he stepped down as CEO. What? How and Why? Read in the article.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ivankroshnyi.com\/en\/major-changes-at-walt-disney\/\" \/>\n<meta property=\"og:site_name\" content=\"\u0418\u0432\u0430\u043d \u041a\u0440\u043e\u0448\u043d\u044b\u0439\" \/>\n<meta property=\"article:published_time\" content=\"2022-11-30T07:11:42+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-11-30T07:11:44+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ivankroshnyi.com\/wp-content\/uploads\/2022\/11\/1000h600_major-changes-at-walt-disney.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"\u0418\u0432\u0430\u043d \u041a\u0440\u043e\u0448\u043d\u044b\u0439\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"\u0418\u0432\u0430\u043d \u041a\u0440\u043e\u0448\u043d\u044b\u0439\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ivankroshnyi.com\\\/en\\\/major-changes-at-walt-disney\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ivankroshnyi.com\\\/en\\\/major-changes-at-walt-disney\\\/\"},\"author\":{\"name\":\"\u0418\u0432\u0430\u043d \u041a\u0440\u043e\u0448\u043d\u044b\u0439\",\"@id\":\"https:\\\/\\\/ivankroshnyi.com\\\/#\\\/schema\\\/person\\\/4dc54e20191bf4a2ace01d17a3746ad4\"},\"headline\":\"Major Changes at Walt Disney\",\"datePublished\":\"2022-11-30T07:11:42+00:00\",\"dateModified\":\"2022-11-30T07:11:44+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ivankroshnyi.com\\\/en\\\/major-changes-at-walt-disney\\\/\"},\"wordCount\":621,\"image\":{\"@id\":\"https:\\\/\\\/ivankroshnyi.com\\\/en\\\/major-changes-at-walt-disney\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ivankroshnyi.com\\\/wp-content\\\/uploads\\\/2022\\\/11\\\/1000h600_major-changes-at-walt-disney.jpg\",\"keywords\":[\"Finance\"],\"articleSection\":[\"Finance\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ivankroshnyi.com\\\/en\\\/major-changes-at-walt-disney\\\/\",\"url\":\"https:\\\/\\\/ivankroshnyi.com\\\/en\\\/major-changes-at-walt-disney\\\/\",\"name\":\"Major Changes at Walt Disney - \u0418\u0432\u0430\u043d \u041a\u0440\u043e\u0448\u043d\u044b\u0439\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ivankroshnyi.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/ivankroshnyi.com\\\/en\\\/major-changes-at-walt-disney\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/ivankroshnyi.com\\\/en\\\/major-changes-at-walt-disney\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ivankroshnyi.com\\\/wp-content\\\/uploads\\\/2022\\\/11\\\/1000h600_major-changes-at-walt-disney.jpg\",\"datePublished\":\"2022-11-30T07:11:42+00:00\",\"dateModified\":\"2022-11-30T07:11:44+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/ivankroshnyi.com\\\/#\\\/schema\\\/person\\\/4dc54e20191bf4a2ace01d17a3746ad4\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/ivankroshnyi.com\\\/en\\\/major-changes-at-walt-disney\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/ivankroshnyi.com\\\/en\\\/major-changes-at-walt-disney\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/ivankroshnyi.com\\\/en\\\/major-changes-at-walt-disney\\\/#primaryimage\",\"url\":\"https:\\\/\\\/ivankroshnyi.com\\\/wp-content\\\/uploads\\\/2022\\\/11\\\/1000h600_major-changes-at-walt-disney.jpg\",\"contentUrl\":\"https:\\\/\\\/ivankroshnyi.com\\\/wp-content\\\/uploads\\\/2022\\\/11\\\/1000h600_major-changes-at-walt-disney.jpg\",\"width\":1000,\"height\":600,\"caption\":\"Walt Disney and changes in company\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/ivankroshnyi.com\\\/en\\\/major-changes-at-walt-disney\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"\u0413\u043b\u0430\u0432\u043d\u0430\u044f \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0430\",\"item\":\"https:\\\/\\\/ivankroshnyi.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Major Changes at Walt Disney\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/ivankroshnyi.com\\\/#website\",\"url\":\"https:\\\/\\\/ivankroshnyi.com\\\/\",\"name\":\"\u0418\u0432\u0430\u043d \u041a\u0440\u043e\u0448\u043d\u044b\u0439\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/ivankroshnyi.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/ivankroshnyi.com\\\/#\\\/schema\\\/person\\\/4dc54e20191bf4a2ace01d17a3746ad4\",\"name\":\"\u0418\u0432\u0430\u043d \u041a\u0440\u043e\u0448\u043d\u044b\u0439\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/b1de948d169c9d6c650962afdae8f3123187a644d03443d598b5fc60a5a52afc?s=96&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/b1de948d169c9d6c650962afdae8f3123187a644d03443d598b5fc60a5a52afc?s=96&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/b1de948d169c9d6c650962afdae8f3123187a644d03443d598b5fc60a5a52afc?s=96&r=g\",\"caption\":\"\u0418\u0432\u0430\u043d \u041a\u0440\u043e\u0448\u043d\u044b\u0439\"},\"sameAs\":[\"https:\\\/\\\/ivankroshnyi.com\"],\"url\":\"https:\\\/\\\/ivankroshnyi.com\\\/en\\\/author\\\/financer-consult\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Major Changes at Walt Disney - \u0418\u0432\u0430\u043d \u041a\u0440\u043e\u0448\u043d\u044b\u0439","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ivankroshnyi.com\/en\/major-changes-at-walt-disney\/","og_locale":"en_US","og_type":"article","og_title":"Major Changes at Walt Disney - \u0418\u0432\u0430\u043d \u041a\u0440\u043e\u0448\u043d\u044b\u0439","og_description":"All of a sudden, The Walt Disney Company announced that Bob Chapek stepped down as Bob Iger returned to head Disney. Note that it\u2019s been less than a year since he stepped down as CEO. What? How and Why? Read in the article.","og_url":"https:\/\/ivankroshnyi.com\/en\/major-changes-at-walt-disney\/","og_site_name":"\u0418\u0432\u0430\u043d \u041a\u0440\u043e\u0448\u043d\u044b\u0439","article_published_time":"2022-11-30T07:11:42+00:00","article_modified_time":"2022-11-30T07:11:44+00:00","og_image":[{"width":1000,"height":600,"url":"https:\/\/ivankroshnyi.com\/wp-content\/uploads\/2022\/11\/1000h600_major-changes-at-walt-disney.jpg","type":"image\/jpeg"}],"author":"\u0418\u0432\u0430\u043d \u041a\u0440\u043e\u0448\u043d\u044b\u0439","twitter_card":"summary_large_image","twitter_misc":{"Written by":"\u0418\u0432\u0430\u043d \u041a\u0440\u043e\u0448\u043d\u044b\u0439","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/ivankroshnyi.com\/en\/major-changes-at-walt-disney\/#article","isPartOf":{"@id":"https:\/\/ivankroshnyi.com\/en\/major-changes-at-walt-disney\/"},"author":{"name":"\u0418\u0432\u0430\u043d \u041a\u0440\u043e\u0448\u043d\u044b\u0439","@id":"https:\/\/ivankroshnyi.com\/#\/schema\/person\/4dc54e20191bf4a2ace01d17a3746ad4"},"headline":"Major Changes at Walt Disney","datePublished":"2022-11-30T07:11:42+00:00","dateModified":"2022-11-30T07:11:44+00:00","mainEntityOfPage":{"@id":"https:\/\/ivankroshnyi.com\/en\/major-changes-at-walt-disney\/"},"wordCount":621,"image":{"@id":"https:\/\/ivankroshnyi.com\/en\/major-changes-at-walt-disney\/#primaryimage"},"thumbnailUrl":"https:\/\/ivankroshnyi.com\/wp-content\/uploads\/2022\/11\/1000h600_major-changes-at-walt-disney.jpg","keywords":["Finance"],"articleSection":["Finance"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/ivankroshnyi.com\/en\/major-changes-at-walt-disney\/","url":"https:\/\/ivankroshnyi.com\/en\/major-changes-at-walt-disney\/","name":"Major Changes at Walt Disney - \u0418\u0432\u0430\u043d \u041a\u0440\u043e\u0448\u043d\u044b\u0439","isPartOf":{"@id":"https:\/\/ivankroshnyi.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ivankroshnyi.com\/en\/major-changes-at-walt-disney\/#primaryimage"},"image":{"@id":"https:\/\/ivankroshnyi.com\/en\/major-changes-at-walt-disney\/#primaryimage"},"thumbnailUrl":"https:\/\/ivankroshnyi.com\/wp-content\/uploads\/2022\/11\/1000h600_major-changes-at-walt-disney.jpg","datePublished":"2022-11-30T07:11:42+00:00","dateModified":"2022-11-30T07:11:44+00:00","author":{"@id":"https:\/\/ivankroshnyi.com\/#\/schema\/person\/4dc54e20191bf4a2ace01d17a3746ad4"},"breadcrumb":{"@id":"https:\/\/ivankroshnyi.com\/en\/major-changes-at-walt-disney\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ivankroshnyi.com\/en\/major-changes-at-walt-disney\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/ivankroshnyi.com\/en\/major-changes-at-walt-disney\/#primaryimage","url":"https:\/\/ivankroshnyi.com\/wp-content\/uploads\/2022\/11\/1000h600_major-changes-at-walt-disney.jpg","contentUrl":"https:\/\/ivankroshnyi.com\/wp-content\/uploads\/2022\/11\/1000h600_major-changes-at-walt-disney.jpg","width":1000,"height":600,"caption":"Walt Disney and changes in company"},{"@type":"BreadcrumbList","@id":"https:\/\/ivankroshnyi.com\/en\/major-changes-at-walt-disney\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"\u0413\u043b\u0430\u0432\u043d\u0430\u044f \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0430","item":"https:\/\/ivankroshnyi.com\/en\/"},{"@type":"ListItem","position":2,"name":"Major Changes at Walt Disney"}]},{"@type":"WebSite","@id":"https:\/\/ivankroshnyi.com\/#website","url":"https:\/\/ivankroshnyi.com\/","name":"\u0418\u0432\u0430\u043d \u041a\u0440\u043e\u0448\u043d\u044b\u0439","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ivankroshnyi.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/ivankroshnyi.com\/#\/schema\/person\/4dc54e20191bf4a2ace01d17a3746ad4","name":"\u0418\u0432\u0430\u043d \u041a\u0440\u043e\u0448\u043d\u044b\u0439","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/b1de948d169c9d6c650962afdae8f3123187a644d03443d598b5fc60a5a52afc?s=96&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/b1de948d169c9d6c650962afdae8f3123187a644d03443d598b5fc60a5a52afc?s=96&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/b1de948d169c9d6c650962afdae8f3123187a644d03443d598b5fc60a5a52afc?s=96&r=g","caption":"\u0418\u0432\u0430\u043d \u041a\u0440\u043e\u0448\u043d\u044b\u0439"},"sameAs":["https:\/\/ivankroshnyi.com"],"url":"https:\/\/ivankroshnyi.com\/en\/author\/financer-consult\/"}]}},"_links":{"self":[{"href":"https:\/\/ivankroshnyi.com\/en\/wp-json\/wp\/v2\/posts\/17463","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ivankroshnyi.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ivankroshnyi.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ivankroshnyi.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ivankroshnyi.com\/en\/wp-json\/wp\/v2\/comments?post=17463"}],"version-history":[{"count":0,"href":"https:\/\/ivankroshnyi.com\/en\/wp-json\/wp\/v2\/posts\/17463\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ivankroshnyi.com\/en\/wp-json\/wp\/v2\/media\/17470"}],"wp:attachment":[{"href":"https:\/\/ivankroshnyi.com\/en\/wp-json\/wp\/v2\/media?parent=17463"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ivankroshnyi.com\/en\/wp-json\/wp\/v2\/categories?post=17463"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ivankroshnyi.com\/en\/wp-json\/wp\/v2\/tags?post=17463"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}